Asriel Rolfe was named Little Rock's Director of Basketball Operations in July 2011 and continued that role in 2014-15 after spending a year as an assistant coach in 2012-13.

As the Director of Basketball Operations, Rolfe is responsible for monitoring the academic progress of student-athletes, coordinating team travel, assisting in game scheduling, arranging film exchange, supervising study hall and performing class checks, overseeing student managers, and directing community outreach efforts as well as other duties.

As a player at Little Rock, Rolfe helped lead the Trojans to four straight Sun Belt West Division titles, four straight 20-win seasons, and four straight post-season appearances including back-to-back NCAA Tournament berths.

Rolfe became the all-time Litltle Rock career leader in assists with 558 and was also the first Trojans women’s basketball player to surpass 500 assists in her career. After the 2009-10 season, she finished ranked first in the nation in assist-to-turnover ratio with a 2.98 mark.

The Dallas native started at point guard in all but two games in her career while totaling 752 points, 349 rebounds, and 154 steals.She is ranked in 10 career categories at Little Rock including second in assists average at 4.3 per game and third in three-point field goals made with 121.

Rolfe graduated in May of 2011 from the University of Arkansas at Little Rock with a degree in health and exercise science.